Mobile Banner Advertising in Delhi / NCR
MOBILE BANNER ADVERTISING
Mobile banner ads play an important role in today’s marketing mix. They are digital advertising that is engaging, relevant, and growing. Yet sometimes they are also poorly designed, irrelevant to viewers, and intrusive.
One of the more interesting reasons for this predicted growth is that the mobile market in developed economies is nearing saturation point. So much so that it has been widely reported that tech giants Google, Facebook, and Amazon are turning to the growing markets of Asia and Africa.
India alone is home to the second-largest number of smartphones in the world – with more than 330 million in circulation!
Benefits Of Mobile Banner Advertising
The growth of mobile digital advertising
A few facts and figures: mobile digital advertising is in excellent health. It’s set to grow from $162.6 in 2018 to $384.9 billion, worldwide, by 2023 according to eMarketer research. And if you haven’t already guessed mobile is the future of digital advertising.
Over that same period, it is predicted that mobile display will grow from $7.1 to $11 billion. Interestingly, it’s worth noting that the spend on desktop display ads will decline from a high of $19.4 billion to a low of $11.9 billion. Meaning that even within display advertising itself, there is a subtle shift happening.